Michel Fortin Grilled on SEO.

by David Jenyns on September 13, 2009

As part of the launch of theSEOmethod.com I’ve been chatting with some living legends of the internet marketing world. And, to kick things off, I wanted to set the bar very high by interviewing one of the greatest direct response copywriters in the world today.

Often dubbed as the “Roger Ban­nis­ter of Online Copy” (Ban­nis­ter was the run­ner who broke the four- minute mile bar­rier), his most notable suc­cess is one of his saleslet­ters, which sold a $1.08 mil­lion online on the first day.

I am of course talking about Michel Fortin.

You can listen to the interview, it’s free to download, no optin required. Click here to download it now.

Your SEO coach,
David Jenyns

Ps. If you’d to see who else I’m interviewing please visit www.theSEOmethod.com or follow me on twitter.

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{ 2 comments… read them below or add one }

Alex Makarski September 15, 2009 at 7:13 am

Hey David,

Congrats on this great interview & thank you for sharing the goodies with the world!

My 3 biggest takeaways:
- SEO vs conversions (don’t muddy up the sales page)
- passive voice improves SEO
- dynamic sales page to match the mindset of the prospect

Thank you Fortin and thank you Jenyns!

Alex

Internet Marketing ABC October 11, 2009 at 10:38 pm

Thanks for sharing this great interview!

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