As part of the launch of theSEOmethod.com I’ve been chatting with some living legends of the internet marketing world. And, to kick things off, I wanted to set the bar very high by interviewing one of the greatest direct response copywriters in the world today.
Often dubbed as the “Roger Bannister of Online Copy” (Bannister was the runner who broke the four- minute mile barrier), his most notable success is one of his salesletters, which sold a $1.08 million online on the first day.
I am of course talking about Michel Fortin.![]()
You can listen to the interview, it’s free to download, no optin required. Click here to download it now.
Your SEO coach,
David Jenyns
Ps. If you’d to see who else I’m interviewing please visit www.theSEOmethod.com or follow me on twitter.










{ 2 comments… read them below or add one }
Hey David,
Congrats on this great interview & thank you for sharing the goodies with the world!
My 3 biggest takeaways:
- SEO vs conversions (don’t muddy up the sales page)
- passive voice improves SEO
- dynamic sales page to match the mindset of the prospect
Thank you Fortin and thank you Jenyns!
Alex
Thanks for sharing this great interview!
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