May 24, 2010
No matter what business you’re building, the big money is made in marketing. It doesn’t matter what product or service you’re promoting, being the “doer” is never the best use of your time. Moreover to try and outsource marketing, in my experience, rarely ends well. No one will ever understand your business and your prospects [...]
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September 13, 2009
As part of the launch of theSEOmethod.com I’ve been chatting with some living legends of the internet marketing world. And, to kick things off, I wanted to set the bar very high by interviewing one of the greatest direct response copywriters in the world today. Often dubbed as the “Roger Bannister of Online Copy” (Bannister [...]
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