An Interview With Gideon Shalwick
A few weeks back Gideon Shalwick (www.gideonshalwick.com), a guy I met at Ed Dale’s homecoming seminar in early 2010, approached me about doing an interview on how I do SEO for my blogs. I was only too happy to help out and our short called turned into an hour long SEO marathon.
Here’s a few of the things we covered:
• The nuts and bolts of onpage optimisation
• How putting out excellent content will make SEO start happening naturally
• The best way to do keyword research
• Why WordPress blogs are outstanding for SEO
• How to craft page titles for maximum conversion and SEO benefit
• The difference between buying phrases vs browsing phrases
• Why you should only optimise each page of your website for one keyword
• The golden rule of optimising for usability first, SEO second
• Offpage SEO factors that like creating quality backlinks
Anyway, if you’re keen to see how I do SEO for blogs, it’s probably easier if you just watch the full interview below:
A short bio: Gideon Shalwick is originally from South Africa. An engineer by trade, he moved into project management and business development for various hi-tech companies. He later became interested in online business and decided to emigrate to Australia in 2006. In two short years, he became an international author with books on entrepreneurship, lead generation and blogging. He has since refined his focus into online video marketing and now teaches others how to build leads through YouTube and blogs.
To sum it up, he’s a pretty sharp guy and I was flattered he searched me out – stay tuned to more great stuff from Gideon, he’s a rising star 
Your SEO coach,
David Jenyns
Ps. Like what you heard? Follow me on twitter and I’ll keep you up to date with more free interviews.
{ 12 comments… read them below or add one }
Hey David
Nice one!
Glad you’ve put the whole interview up here – it’s actually quite nice to watch the whole thing in one go.
Talk soon!
Gideon Shalwick
Hi David,
I really enjoyed listening to your interveiw. It made me realise just how much I don’t know.
David, my name is Michael Hall. I am a physiotherapist and own an allied health centre here in Hampton Melbourne. I am not massively savvy with technology, but I do realise that I desperately need to begin making it work for my centre. I am currently redoing my website and would like to optimise for Google searches as well as for relationship marketing with our clients (e.g. QA surveys, on-line video etc).
Can you please suggest where I should start. Is there anyone you would suggest that I contact for help and what content should I begin with.
I look forward to your reply.
Regards,
Michael Hall
Hi Michael,
Thanks for your message… happy to point you in the right direction. Please visit http://www.melbourneSEOservices.com and contact us (I’ll also send through an email to your registered email address). I’m sure I can get you started on the right foot.
Your SEO coach,
David Jenyns
Hi, David, thanks for this. I found your training through Gideon’s newsletter. The whole series was very helpful and I got a lot of great tips. Will be writing a review for this soon to put up what I learned. Appreciate that you can share your strategies for building search engine optimization with us.
Hey David,
Thanks for sharing this great information. I do have a couple of questions regarding the blog network to build links to your article pages.
Do the pages you post comments on or have links on need to be related to your keyword phrase and url?
Is it better to go with do-follow and page rank or is related content better even if it is no-follow?
Thanks for your help!
Hi Thu, thanks for stopping by.
And Duane I answered one of those on my posterous blog. Check out: http://davidjenyns.posterous.com/should-you-only-build-links-from-on-topicrele-0
Also, it’s better to go with do-follow and page rank
Hope that helps, your SEO coach.
Dave
David,
Thanks for answering my questions. I recently purchased your video program on SEO and am in the process of building my first campaign following your methods.
By the way, Malta looks like an awesome place.
I’ve seen Gideon’s website and it’s full of videos and I think he advocates the use of video marketing to gain website traffic. I understand that video can be a powerful tool, but I know next to nothing about recording them.
My question is do you think every blogger should get into video marketing? And do I need professional-level equipment to get started with it? Thanks in advance.
Hey MJ,
Yes you should definately start with video marketing… it’s currently the quickest, easiest and most effective way to drive traffic. You don’t need to be a pro to get started… just get started!
To see what I mean, check out my trading youtube channel “www.youtube.com/djenyns” and look at some of the first videos I did… they were terrible, but they did the job.
Just get started and hustle!
Your SEO Coach,
David Jenyns
Thanks! I’ll go check your channel.
I have this understanding before that making videos to promote your sites should also reflect more of your brand. But after watching some of your videos on Youtube and here, I have noticed that you are producing a good balance of videos.
Some are well ‘produced’ with all these graphics and scoring, while others are like a free flowing chat and interview sessions with your peers and/or men on the street. But these are equally good because every video offers golden information every time.
Speaking of doing some video promotion, where else can I upload those aside from Youtube and Vimeo? Do you hire a ‘video person’ to take care of these for you? Sorry for these questions, just curious on how you did it for your sites. Thanks.
I love the interview, it has a lot of great information- I have been researching these ways of promotion for a while, I just need to stop researching and actually put the learning into practice!